Business & EntrepreneurshipBeginner
E-commerce with Shopify
Build, launch, and grow an online store — from product to first sale.
16 hoursMark Thompson4.6 (7,100 learners)
About this course
A step-by-step e-commerce course using Shopify. You will research a product niche, build a full store with product pages and checkout, set up payment methods, configure shipping, create your first marketing campaigns, and analyse results. By the end you will have a functioning store ready to generate sales.
Target audience: Aspiring e-commerce entrepreneurs, product creators, dropshipping beginners
What you will learn
- Shopify
- E-commerce strategy
- Klaviyo
- Product photography basics
- E-commerce ads
Course syllabus
10 modules · video + projects
- 1E-commerce business models: dropshipping, print-on-demand, and own inventory
- 2Product and niche research: demand signals and competition analysis
- 3Shopify store setup: plan, domain, and theme
- 4Product pages: copy, photography, and SEO
- 5Payment gateways and checkout optimisation
- 6Shipping: zones, rates, and fulfilment partners
- 7Email marketing with Klaviyo: abandoned cart and welcome series
- 8Meta and TikTok ads for e-commerce: ROAS and scaling
- 9Shopify analytics: conversion rate, AOV, and LTV
- 10Scaling: apps, automations, and team delegation
Frequently asked questions
How much does it cost to start a Shopify store?
Shopify's Basic plan costs $29/month. The course uses the 3-day free trial to complete all exercises, so you only need to pay when you are ready to go live.
Ready to start E-commerce with Shopify?
Join 7,100+ learners already enrolled. Self-paced, certificate on completion.