Foundations of Business Strategy
Competitive analysis, positioning, and how to write a one-page strategy.
View courseGeraLearn category
Learn Business online with GeraLearn. The Business category covers the practical skills needed to run, grow, or join a company: strategy, operations, finance for non-financial managers, sales, negotiation, leadership, and entrepreneurship. Content is split between formal MBA-style frameworks and operator playbooks written by people who have actually built and scaled businesses. Whether you are launching a side project, leading a team, or moving into a general-management role, the catalogue is structured around real decisions you will make at work.
7 hand-picked courses across beginner, intermediate, and advanced levels. Pricing starts from a free tier; paid courses and the all-access subscription are shown in your local currency at checkout.
Competitive analysis, positioning, and how to write a one-page strategy.
View courseIdea validation, MVP scoping, fundraising basics.
View courseLean, throughput, and removing bottlenecks.
View courseBATNA, anchoring, and structured deal preparation.
View courseHiring, one-to-ones, performance, and difficult conversations.
View courseOutbound, discovery calls, pipeline, and closing.
View courseRead and interpret a P&L, balance sheet, and cash-flow statement.
View courseBusiness literacy compounds: the manager who can read a profit-and-loss statement, run a structured negotiation, and write a clear strategy memo will make better decisions for a longer career than one who cannot. Even technical specialists benefit from understanding how their work converts into revenue.
A working foundation in business typically takes 40–80 hours of focused study spread over 2–3 months. Job-ready competence is usually 200–400 hours over 6–12 months. Mastery is a multi-year practice. All courses are self-paced, so the calendar time is set by how many hours per week you can commit.
A laptop or smartphone, a stable internet connection, and a free GeraLearn account. Beginner-level tracks assume no prior experience. Specialist courses list specific prerequisites in the course outline before enrolment.
Yes. Business skills remain in demand across the labour markets GeraLearn serves. Demand shifts inside the category as tools and methods evolve, which is why GeraLearn keeps the catalogue current and retires outdated material.
Skills in Business pair well with these adjacent disciplines on GeraLearn.
The Finance category covers personal finance, professional finance, and investing: budgeting and household money, accounting fundamentals, financial modelling in Excel, corporate finance, valuation, treasury, tax basics, and an honest, risk-aware introduction to investing across cash, bonds, equities, property, and digital assets.
Explore FinanceThe Marketing category covers digital and growth marketing end to end: search engine optimisation, paid search and social, content strategy, email and lifecycle marketing, brand and positioning, analytics, and the AI-assisted workflows now reshaping the discipline.
Explore MarketingThe Law category covers legal literacy and continuing-professional-development content rather than admission-track qualification courses: contract drafting, employment law fundamentals, data-protection and GDPR, intellectual property, consumer law, an introduction to UK and EU regulatory systems, and country-specific modules for several priority markets.
Explore LawFree account, free first courses, certificates available on paid tracks. Cancel any subscription at any time.