SEO Fundamentals 2026
On-page, technical, link building, and AI-search optimisation.
View courseGeraLearn category
Learn Marketing online with GeraLearn. The Marketing category covers digital and growth marketing end to end: search engine optimisation, paid search and social, content strategy, email and lifecycle marketing, brand and positioning, analytics, and the AI-assisted workflows now reshaping the discipline. Courses are written for marketers in startups, in-house teams, agencies, and freelance practice, with practical playbooks rather than abstract theory. Hands-on assignments use real ad accounts and analytics tools.
7 hand-picked courses across beginner, intermediate, and advanced levels. Pricing starts from a free tier; paid courses and the all-access subscription are shown in your local currency at checkout.
On-page, technical, link building, and AI-search optimisation.
View courseSearch campaigns, conversion tracking, and bidding strategy.
View courseCreative testing, audience structure, and pixel setup.
View courseTopic clusters, briefs, and content that ranks.
View courseOnboarding sequences, segmentation, and retention.
View courseEvents, funnels, and attribution that holds up.
View coursePositioning, naming, and visual identity decisions.
View courseMarketing is the function most directly responsible for top-line revenue, which is why even small teams hire marketers early. Skills compound across channels: a learner who understands SEO, paid acquisition, and lifecycle email can run a full growth function for a small business.
A working foundation in marketing typically takes 40–80 hours of focused study spread over 2–3 months. Job-ready competence is usually 200–400 hours over 6–12 months. Mastery is a multi-year practice. All courses are self-paced, so the calendar time is set by how many hours per week you can commit.
A laptop or smartphone, a stable internet connection, and a free GeraLearn account. Beginner-level tracks assume no prior experience. Specialist courses list specific prerequisites in the course outline before enrolment.
Yes. Marketing skills remain in demand across the labour markets GeraLearn serves. Demand shifts inside the category as tools and methods evolve, which is why GeraLearn keeps the catalogue current and retires outdated material.
Skills in Marketing pair well with these adjacent disciplines on GeraLearn.
The Business category covers the practical skills needed to run, grow, or join a company: strategy, operations, finance for non-financial managers, sales, negotiation, leadership, and entrepreneurship.
Explore BusinessThe Design category covers the disciplines that turn an idea into something people want to use: user-experience research, interaction and interface design, visual and brand design, illustration, motion, and design systems.
Explore DesignThe Data Science category covers the full pipeline from raw data to decision support: SQL for querying production databases, Python for analysis and modelling, statistics and experimental design, machine learning, deep learning, and the engineering work needed to put a model into production.
Explore Data ScienceFree account, free first courses, certificates available on paid tracks. Cancel any subscription at any time.